The health-conscious, environmentally-aware consumer has encouraged new trends in the chocolate sector that affect flavour, texture and harvesting. Greater Goods has taken CBD to the next level by infusing this beloved food with CBD. Bethan Grylls learns more from its founder about how this combination works.
The modern confectioner will recognize these words as they attempt to meet current trends 1 and stand out in a highly competitive market. The realms of chocolate innovation have expanded beyond the age of penny sweets. Buyers are now looking for new sensory experiences in taste, texture, and colour.
Some brands combine trends such as organic, fair trade, and non-GMO confectionery with the demand CBD. This term was Googled 6. 4 million times during April 2019.
Greater Goods is a company based in Oregon that offers a variety of cannabinoid-infused “goodies” to its customers. Although the venture is modestly owned by a husband and wife team, they say they want to compete with larger companies by offering unique, handcrafted and fun products.